For all the headaches and frustration, Asia remains – not unexpectedly – in full streaming mode.

This year’s MIPCOM market closed in Cannes on 19 Oct with one chart-topping trend from Asia: unprecedented interest in global relationships and collaboration.

Asia’s video industry will by the end of this year spend more than US$3.6 billion on content. About US$3.2 billion of that is television spend, primarily free-to-air with some pay-TV.

Drama, followed a distant second by comedy, is Asia’s most-favoured story telling genre in the first half of this year, according to Parrot Analytics’ data compiled for the ContentAsia Summit in September.

Hong Kong broadcast giant TVB celebrates its 50th anniversary in November this year. And while the territory’s media environment is the toughest anyone can remember, TVB’s new streaming platform – myTV SUPER – is shining a light on the way forward.

Home-grown Asian Food Channel has a feast of fresh ingredients, a whole new online banquet, a voracious appetite for short-form, and a growing taste for the advantages of digital transparency.