While a close eye is being kept on how Thailand’s True Corp moves forward with its two subscription platforms, the company has reported subscriber declines at both for the third quarter of this year compared to Q3 2023.
True Corp ended September with 3.7 million online subscribers – a drop of 60,000 (1.6%), from September 2023, and a 9.6% fall in pay-TV subs to 1.3 million.
At the same time, average revenue per user (ARPU) was up all round.
Online ARPU increased to THB524/US$15.5, 9.8% up for the third quarter of this year compared to the same three months last year.
Pay-TV ARPU increased 1.8% year on year to THB283/US$838.
Pay-TV service revenue for Q3 amounted to THB1,675 million/US$49.6 million, increasing 0.9% year on year, driven by higher music and entertainment revenue along with higher revenue from sports content.