Indian originals swept demand for the week of 25 June to 1 July, taking eight of the top titles on the digital list, according to data science platform, Parrot Analytics. The almost total command was broken by Disney+’s U.S. series, "Secret Invasion", at #2 and Netflix’s "The Witcher" at #9.
Prime Video’s "Jee Karda", about seven childhood friends who discover that life at 30 is definitely not what they had imagined while growing up, was the top local TV series. "Jee Karda" was created and directed by Arunima Sharma and produced by Maddock Films.
Prime Video took four of the top 10, with a fifth spot filled by Amazon’s free miniTV platform in India with Ekta Kapoor’s "Badtameez Dil", about a woman who believes in old-style romance and a man who’s all about modern-day dating.
Relative newcomers to premium video – TVF Play and JioCinema – have started making a mark.