Korea’s Communications Commission (KCC) and broadcast ad agency, the Korea Broadcast Advertising Promotion Corporation, have launched an initiative to help start-ups and small business owners produce broadcast video commercials.

The project, which launched with a public call for submissions on Friday (24 Jan), aims to support a total of 238 companies. Depending on the categories, applications close between 21 & 27 Feb. 

In a bid to revitalise regional economies, the total number of companies chosen will include 141 located outside metropolitan areas.  

If selected, companies will receive support of up to KRW45 million/US$31,000 for TV commercial production or up to KRW3 million/US$2,000 for radio commercials as well as professional broadcast commercial marketing consulting.