NEWS
“Big Boss OTT” logs 4b mins watch time; record-breaking open for new JioCinema property
10 July 2023
Viacom18’s JioCinema streaming platform says it has delivered India’s biggest streaming mega-hit since the IPL cricket, with "Bigg Boss OTT" recording four billion minutes of watch time by 35 million viewers in its first 15 days.
The platform says the show is the most streamed entertainment property in India in the first two weeks, and has broken records for the highest weekly votes ever for a contestant. A record 150 million+ votes were registered in the first two weeks.
The new "Big Brother", which premiered on 17 June, is hosted by Salman Khan and streams for free around the clock.