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Schedule analysis: BBC Knowledge
01 April 2015
1 April 2015: Undercover Boss and Top Gear were among the reality and auto shows that dominated BBC Knowledge's prime-time schedules* for the second weeks of March and April this year. Although the week in both months was a random choice, the high profile given to the two titles comes as little surprise following 12 months of consistently high ratings. Episode two of Top Gear season 21 was, for instance, the channel's top-rated programme in Singapore across 2014. High-end natural history remains a priority through 2015, with a stronger BBC Earth presence on the channel via titles such as The Hunt and Shark, says Ryan Shiotani, BBC Worldwide Asia's content vice president. Shiotani continues to prioritise human adventure stories about people pushing boundaries, such as Life Below Zero, which premiered on 17 February this year. "There is no doubt that big character-driven reality series are here to stay, but we are seeing a growing appetite for more authenticity in the way stories are told in this space," he says, adding: "Viewers are still connecting with unique characters who push personal boundaries, master new skills and achieve once-in-a-lifetime dreams, but it's increasingly in a more authentic and less over-produced way".ContentAsia Factual 2015