Media Prima Berhad stands as Malaysia’s preeminent integrated media entity, encompassing a diverse array of media-centric ventures spanning television, print, radio, out-of-home advertising, content creation, commerce, and digital media. Within its TV division, Media Prima Television Networks commands Malaysia’s most prominent FTA channels: TV3, 8TV, ntv7, and TV9, alongside streaming platform tonton, and content production titan & purveyor of premium programming, Primeworks Studios.
Address
Content & Commercial
Media Prima Television Networks
Primeworks Studios
Sri Pentas, No.3 Persiaran Bandar Utama,
Bandar Utama, 47800 Petaling Jaya,
Selangor Malaysia
Trends & Outlook 2024
"In 2024, we foresee three major industry trends in Asia: the importance of localised high-quality content for streaming platforms in their targeted regions; the interdependence of linear channels, social content creators, and streaming platforms in content viewing in this competitive and diversified market; and an increase in cross-region co-production opportunities to enhance IP market value and content impact.”
Asia focus in 2024
"Our priority is to position ourselves as the premier destination for top-notch local content across various genres such as drama series, movies, and more, aligning with market demands. Additionally, we recognise the significance of integrating AI to enhance our technological capabilities and processes, ultimately improving our ecosystem across various industry facets.” Kevin Foo, Content & Commercial Media Prima Television Networks