Sony Pictures Television (SPT) NetworksAsia is returning high-octane talent format "Asia’s Got Talent" for a second seasonthis year.
The new multi-year agreement withrights holder, FremantleMedia International,secures the format for AXN beyondseason two.
The number of seasons being plannedhas not been disclosed. Neither has theproduction house for season two beenannounced.
No budget details either, but we're betting it goes nowhere near season one's record budget-buster north of US$10 million. Neither is it going to be cheap... maybe US$6 million or US$7 million? Which still puts it way above anything being spent anywhere else this year – so far, at least.
"Asia’s Got Talent" 2 will involve 20 broadcastterritories across the region, making itone of – if not the – world’s largest shows.
The premiere is scheduled for the second half of this year.
The new rights deal is the first for theregional format under FremantleMedia’ssix-month old Asia re-structure, announcedin June last year.
The restructure dismantled the Singapore-based regional production unit andput all format licensing under FremantleMedia International’s Asia general manager/EVP, Ganesh Rajaram.
The bold bet on a show that broke ratings records in 2014/5 is being driven by Virginia Lim, SVP and head of content,production and marketing, Sony PicturesTelevision Networks, Asia.
Lim joined Sony Pictures Television Networksin 2010 as programming directorfor anime channel Animax Asia. She tookover the regional network’s entire programmingand production portfolio inApril 2015.
The new "Asia’s Got Talent" tops a strongoriginal production year in 2016, whenLim returned "The Amazing Race Asia" for a fifth seasonafter a six-year break, and green-lit thenetwork’s first Asian original, "We AreAsia – Dean Fujioka and Friends" as a co-productionwith Japan's Nippon TV for the joint-ventureGEM channel. Lim also commissionedtwo seasons of all3media format, "Cash Cab Philippines", produced by MichaelM...
Sony Pictures Television (SPT) NetworksAsia is returning high-octane talent format "Asia’s Got Talent" for a second seasonthis year.
The new multi-year agreement withrights holder, FremantleMedia International,secures the format for AXN beyondseason two.
The number of seasons being plannedhas not been disclosed. Neither has theproduction house for season two beenannounced.
No budget details either, but we're betting it goes nowhere near season one's record budget-buster north of US$10 million. Neither is it going to be cheap... maybe US$6 million or US$7 million? Which still puts it way above anything being spent anywhere else this year – so far, at least.
"Asia’s Got Talent" 2 will involve 20 broadcastterritories across the region, making itone of – if not the – world’s largest shows.
The premiere is scheduled for the second half of this year.
The new rights deal is the first for theregional format under FremantleMedia’ssix-month old Asia re-structure, announcedin June last year.
The restructure dismantled the Singapore-based regional production unit andput all format licensing under FremantleMedia International’s Asia general manager/EVP, Ganesh Rajaram.
The bold bet on a show that broke ratings records in 2014/5 is being driven by Virginia Lim, SVP and head of content,production and marketing, Sony PicturesTelevision Networks, Asia.
Lim joined Sony Pictures Television Networksin 2010 as programming directorfor anime channel Animax Asia. She tookover the regional network’s entire programmingand production portfolio inApril 2015.
The new "Asia’s Got Talent" tops a strongoriginal production year in 2016, whenLim returned "The Amazing Race Asia" for a fifth seasonafter a six-year break, and green-lit thenetwork’s first Asian original, "We AreAsia – Dean Fujioka and Friends" as a co-productionwith Japan's Nippon TV for the joint-ventureGEM channel. Lim also commissionedtwo seasons of all3media format, "Cash Cab Philippines", produced by MichaelMcKay’s activeTV.
Although season one of "Asia’s Got Talent"ended as a budget shocker, it also setratings records for regional general entertainment network, AXN.
In the Philippines, the grand final resultsepisode was the highest rated pay-TVprogramme in the country since 2008.
The episode commanded a 96% share among 22 English-language general entertainment channels. (Kantar Media Philippines, all uran panel, 14 May 2015, pay TV 4+).
In Malaysia, "Asia’s Got Talent" was the highest rated entertainment series on English-language channels on pay-TV platform Astro in the past two years. (Source: Kantar Malaysia Astro DTAM, 2015-2016).
"Asia’s Got Talent" forms part of SPT Networks’ “long-term strategy to build further on its pipeline of successful original productions,” Sony Pictures Television Networks Asia's senior vice president and general manager, H.K. Ang, said today.