ContentAsia’s multi-media platforms  – print, email and online – represent the best tools available to strategically reach your clients, boost your business, and improve your knowledge of the Asia region. Attractive advertising packages that combine ContentAsia's complementary online, electronic, print and digital products guarantee your brand maximum exposure over extended periods.

ContentAsia’s advertising-supported publications include ContentAsia… in print (print+digital), ContentAsia (e-magazine, distributed in a pdf format), and The Big List (annual directory, print plus online, including search functions). A variety of online advertising options at www.contentasia.tv is also available.

The key advantages to you are…

• Multiple distribution platforms. ContentAsia is committed to a comprehensive information proposition that fulfills the needs of the people most useful to you in a range of formats convenient for them wherever they are. This means more people with the most influence access the products – and see your advertising – more frequently.
• Customised delivery options to specific audiences open up unprecedented opportunities for targeted content and advertising.
• Quality editorial tailor-made for each publication. Our commitment is to customisation not duplication. This means news, features and analysis are written and presented in formats appropriate for the situations in which the publications are most likely to be read.

ContentAsia… in print+digital
ContentAsia... in print reaches a targeted list of content management executives, effectively reaching all your client/content decision-makers across Asia. These include senior management from free-, pay-TV and digital platforms, content divisions at telecommunications companies, production houses, and media agencies. ContentAsia… in print is distributed at major trade shows and mailed to a targeted list of industry executives with the greatest power to impact your business.

The 2009 trade shows at which the magazine will be distributed include Broadcast/CommunicAsia (June), Casbaa Satellite Forum (June), BCWW Korea (September), MIP Junior (October), MIPCOM (October), Promax/BDA Asia (October), Casbaa (November), and the Asia Television Forum (December).

Click here to access ContentAsia... digital

ContentAsia e-mag
ContentAsia is an advertising-supported electronic magazine distributed fortnightly in a pdf format to more than 6,000 media industry executives in Asia, as well as to companies around the world with an Asia focus. The full spectrum of industry segments is covered, including programme production and distribution, funding and financing, digital media, broadcast promo and design, scheduling, acquisitions, media buying and selling, and technology.

ContentAsia is designed to deliver a great reading experience, whether on-screen or printed out in black and white or colour. This means your message reaches a valuable target audience in the format of their choice. ContentAsia is also available to download at www.contentasia.tv. All features – including the analysis of channel schedules around the region – are accessible to paying subscribers of the ContentAsia Insider news service via a keyword searchable database at www.contentasia.tv

A variety of advertising options is offered, including full pages, half pages and quarter page strips.

The Big List
ContentAsia’s annual directory, The Big List, is distributed in 16 countries in Asia, including China, Hong Kong, Indonesia, India, Japan, Malaysia, Singapore, South Korea, Taiwan and Thailand. The Big List is distributed on a controlled circulation basis to 0 decision makers across the full range of on-screen activities. Additional copies will be available for sale. The Big List 2010 will be published in October 2009.

The combination of directory listings, in-depth analysis, trends, country profiles and company data means The Big List is read as well as constantly referred to for directory information throughout the year. This gives your advertising the longest possible life-span.

Advertising packages for The Big List also include the ability to update your listings online whenever it suits you. This means that in addition to being in constant control, your programming line-ups, staff changes, special offers and promotions, among others, stay current and relevant.

www.contentasia.tv

www.contentasia.tv’s key advantages are ongoing news headline updates, which mean constant web traffic and high visibility. In addition, use of the website is maximized with the searchable database of all past news and features, including Schedule Watch, which covers the programme schedules of major channels in Asia. This means www.contentasia.tv is a constant reference source for industry information about Asia. The Big List directory listings will be added to www.contentasia.tv this year. In addition to allowing advertisers to update their information and listings online from wherever they are, the facility offers users the most comprehensive directory available covering the entire content industry in Asia.

For information and details on how ContentAsia can help you grow your business in Asia, please contact:

Technical specifications

For The Big List tech specs, please click here

For ContentAsia tech specs, click here